Hi, I’m Reza ✌️
I’m a product designer currently building a design system at ShopBack. Before that, I help CoLearn, Bukalapak, and MailTarget design, build, and ship products.
Selected Projects
ShopBack Design System
ShopBack is the largest rewards and discovery platform in Asia-Pacific. I’m responsible for evolving and centralizing a cross-platform design system for an expansive suite of global products.
Democratizing the Future of Education in Indonesia
Designed an AI-powered “automated doubt-solving” and interactive class learning feature to help students study in the COVID-19 situation. Today, Colearn is one of Indonesia’s fastest-growing education technology companies, used by more than 2,5 million students. In 2020, Google Play selected Colearn as the best app category for personal growth.
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Reimagine the New Experience of Marketing Campaign Tools
Designed interactive email marketing tools and worked with the technology teams to build products for Marketers. In the first year, MailTarget was able to reach more than 700 paid clients.
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Boengkoes, local Souvenirs Delivery App
Designed a platform that empowers local souvenirs business to generate new ways to connect with travelers around Indonesia.
Bazaar Design System
Establish Bukalapak’s design system within 6 months to make the product experience more cohesive & scalable. Initiated design toolkits and collaborated with designers to accomplish workflow problems to be effective.
Redefine Seller Transaction Process Using the Kanban System
Designed Bukalapak merchants’ dashboard focusing on seller transactions that cover the journey from processing orders to courier receipt. The new dashboard was able to Increased 15% of sellers’ speed in managing transactions.
Reza Faiz A Rahman 